Creating an Amazing Cleaning Business Plan


A business plan, although may seem intimidating, doesn’t have to be what you think it is. A lot of you who are looking to create a cleaning services business plan are probably thinking 50 pages of boring text and graphs. Although, you could go that route, you truly don’t have to. Unless you are planning on getting investors on board, which I highly don’t recommend for a cleaning business, then a simple and even fun business plan will work perfectly for your cleaning business.

Why Do I Need a Business Plan?

Great question, I’m glad you asked! Creating a business plan for your cleaning business is a very important step to take before doing anything else. With this plan, you will be able to see things like what you want to accomplish with your business, what your business values are, and who your target market is. All of this will set you on the right track and keep you headed in the right direction, which will also help motivate you to keep on going.

Your Cleaning Business Plan

Lets get into actually making your business plan. We are going to go from start to end on what you should have in your business plan. Don’t worry though, we are going to keep it short, simple, and a even a fun experience. It won’t be too extensive and boring, remember, it’s just a guide for you and your business to follow.

And right before we get started, if you want to follow along with a sample cleaning business plan I made up for this post, view the business plan here.

The Introduction

The introduction is going to be a very brief overview of your business. What you should include in this introduction paragraph is what your business is, what you do, and who you do it for. All of the information we write in our this introduction will be brought up again in the business plan, but more in depth. So keep in mind that the introduction should be short, and not very detailed about each topic.

What You Sell and For Whom?

Next is our general overview of what we sell, for who, and how it will benefit out clients. In this section we want to specify what services you provide exactly, whether its deep cleaning, carpets, etc. If you do multiple cleanings, be sure to list them all.

As for the who part, all you need to supply is what type of client you are going to be trying to supply your services to. Most of the time you will either choose to clean other businesses, offices, or residential homes. Be sure to include what area you plan to offer your services in as well, this will help with your promotions later on.

How will it benefit your client? This is very important to identify because, why would anyone want to hire you if you don’t offer them any real value that will help them? Things you write in this part will also help you with your promotion later on, as you will be able to tell prospects how your service will help them if they hire you.

Costs and Payments

A section of how much, in general, what you will be charging and what you will base it off of is very important. You can’t just come up with a random number when giving a potential client an estimate. You have to be accurate with all of your estimates and prices. A really helpful tool to calculate every single estimate you will ever need to make is this estimate calculator. This tool has fields that you can edit based on each client and their specific needs. So you will never again have to wait to get back with an estimate for your clients, you will be able to do it in a matter of minutes. Definitely consider getting this tool, it will save a lot of time with your business, and time is money!

As for what types of payments you will accept, I suggest only accepting payments that are ‘traceable.’ This would include things like checks, bank transfers, money orders, and so on. Remember to accept various payment methods so you won’t run into any troubles with someone not being able to pay one way. The reason you want traceable payments if so you can keep a record of where the money is coming from and where it is going.

Promotion and Marketing

You want to be sure to include what you plan on doing to get customers to use your business. So what ever you plan to do for promoting your business, at least in the beginning, put it in your business plan. You might also want to include things like where you plan to advertise (Online, Radio, Local Print, etc) as well as how you plan to encourage referrals.

Determining Success

Last but definitely not least, you want to set the goals you wish your business to reach. Here you will set where you want your business to be in a certain time frame, typically five years, and what you want at the end. This step will make you extremely motivated to take action because in a short five years, if you have worked hard, you will be where you want to be. The goals and values of your business should be reflected with what you want to achieve. So if you wanted to make a large business with a lot of employees and stretch your reach, have that in your list of goals that will determine your success.

Your Cleaning Business Plan: Complete

There you have it, your cleaning company business plan is finally complete. Hopefully this wasn’t too painful of a task, but it really is going to help you out a lot. This plan will hold you accountable if you do not get stuff done and slack off. Motivation is key in business, and so is taking action. So I’m glad you took action to get your cleaning business plan up and written, congratulations.

While making this plan, you’ve had to think of most of the aspects of your business. From who you supply your services to, your pricing strategies, and promotion methods. We now have it all down on paper, or on a text pad, and are ready to move on to the actual creation of our cleaning business. So go on, read our other guides to further set-up your cleaning business.

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